The book examines the pressing issue of mental health, building on the groundwork Smith laid with her popular account on TikTok, a social media platform that has gained unprecedented popularity in recent years. Originating in the current fast-paced digital landscape, TikTok has become more than just a source of entertainment and connection; it has evolved into a multi-faceted platform that significantly impacts culture, especially among younger demographics.

As the young people who make up a large proportion of TikTok’s user base have grappled with the overlapping crises of climate change, COVID-19, and an uncertain economy, TikTok has become a platform for discussion of mental health. TikTok’s short video format makes mental health information on the platform readily accessible and digestible, and its user-generated content means that a wide range of voices and experiences are represented. As with other social media platforms, however, there is little vetting of information, and not all the mental health advice on the platform is equally trustworthy. Professionals like Smith have seized the opportunity to harness TikTok’s massive reach, lending credibility and expertise to this online discourse.

On her TikTok account, which has over 4 million followers, Smith shares advice and insight in rapid, easily digestible fragments.